I always want to make sure that I am wearing what I love. What makes you feel good. And you're not wearing for anyone else but yourself.

By selling directly to customers, real women, the brand is able to avoid significant retail mark-ups that typically exist in high end fashion.

Every office interprets business casual differently. Feel out your office!

Paris is a city for adults and women who really enjoy fashion.

Take hints from other women in the office. We are very fortunate to be in a generation where there are a lot of older women in the office. Take a look at what they're wearing.

I want to design for the working women. Okay well - it sounds like 90% of us are that. But really, we are more. We are working women who like to cook, to travel; we are a girlfriend, a writer. We are so much more than just being defined by the one job we have.

My mother. She's 65 now and she has immaculate style. And that's exactly what I want to be.