The organizer must become schizoid, politically, in order to slip into becoming a true believer. Before men can act an issue must be polarized. Men will act when they are convinced their cause is 100 percent on the side of the angels and that the opposition are 100 percent on the side of the devil. He knows there can be no action until issues are polarized to this degree.
Saul AlinskyThey have the guns and therefore we are for peace and for reformation through the ballot. When we have the guns then it will be through the bullet.
Saul AlinskyLet the liberal turn to the course of action, the course of all radicals, and the amused look vanishes from the face of society as it snarls, โThatโs radical!โ Society has good reason to fear the radical. Every shaking advance of mankind toward equality and justice has come from the radical. He hits, he hurts, he is dangerous. Conservative interests know that while liberals are most adept at breaking their own necks with their tongues, radicals are most adept at breaking the necks of conservatives.
Saul AlinskyPick the target, freeze it, personalize it, and polarize it. Cut off the support network and isolate the target from sympathy. Go after people and not institutions; people hurt faster than institutions. (This is cruel, but very effective. Direct, personalized criticism and ridicule works.)
Saul Alinsky