There is a big difference between wanting to say you wrote a book, and actually writing one. Many people think they want to write, even though they find crafting sentences and paragraphs unpleasant. They hope there is a way to write without writing. I can tell you with certainty there isn’t one.

Experiment is the expected failure to deliberately learn something.

Big thoughts are fun to romanticize, but it's many small insights coming together that bring big ideas into the world.

Commit yourself to taking enough risks that you will fail some of the time. If you're not failing, we're not doing something sufficiently difficult or creative.

It's only through effort that we learn what an idea actually is, and if our passion for it will last or fade. There is no shame in failure - all makers fail. But it's hard to respect someone who never tries, even once, to do something good that's always on their mind. If you're worried about how good your idea is, you're worrying about the wrong thing.

If you'd like to be good at something, the first thing to out the window is the notion of perfection.

It's rare for people to genuinely try to understand what others are trying to say.