You have to chip away at it and shape it to let the winning idea emerge.

I think people make innovation much more complicated than it needs to be.

People who copy what exists copy a point-in-time artifact, and if you are managing the process correctly you are already hard at work on the next thing.

Think about how much it costs to learn more. Sometimes you want to build confidence by knocking off the easy things.

All disruptive innovators make it easier and more affordable for people to do what matters to them, and follow a strategy that doesn't at first glance make sense to the market leader.

Three of our core corporate values are inclusiveness, collaboration, and humility.

In the early stages of innovation, your goal is to learn as much as you can as quickly as you can.