Have a core concept, but wrap it in a full business model.

There is what Steve Blank calls the stage where you are searching for a scalable business model. Then, there is the stage when you have found that model and need to scale it. In the former stage you have to have a "beginner's mind," be in learning mode, and expect to learn things you didn't anticipate.

What looks like resistance in many cases is rational responses to incentives and ingrained resource-allocation processes.

Seeking chaos is at least one way to develop the skills and mindsets to tackle ambiguity.

Of course if you are launching a new business you can thinking about revenues, profits, and so on, but metrics such as customer satisfaction or employee retention might be meaningful if you are focusing more internally.

Most startup companies have two people, and they figure out creative ways to swarm problems. They move faster and have more impact.

Everyone knows innovation involves developing unique understanding of a market, thinking expansively to develop a solution, and then finding a way to test rigorously and adapt quickly.