Remarkable marketing is the art of building things worth noticing right into your product or service. Not slapping on marketing as a last-minute add-on, but understanding that if your offering itself isn’t remarkable, it’s invisible.

As an organization grows and succeeds, it sows the seeds of its own demise by getting boring.

We've been trained to prefer being right to learning something, to prefer passing the test to making a difference, and most of all to prefer fitting in with the right people

In basic terms, civilization is dependent upon the spontaneity and fulfillment of the individual. Your civilization is in sad straits. Not because you are allowed spontaneity or fulfillment to individuals, but because you are denied it, and because your institutions are based upon that premise.

The most I can do is to acquaint you with the authority of your own psyche - to give you a trust in the nature of your being. For, if you trust what you are, you can never go wrong in whatever terms you use. You can fly through belief systems as a butterfly flies through back yards.

We must be talented, powerful and resilient creatures indeed given how much we manage to produce despite the constant undercutting, ridicule and needless censorship we aim at ourselves.

Micro trends matter more than macro ones, but most of all, people matter. Individual human beings with names and wants and interests.