So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.

Positive thinking is hard. Worth it, though.

If you hesitate to map out your future, to make a big plan or to set a goal, you've just gone ahead and mapped your future anyway.

The secret of getting on the shortlist is doing your best work fearlessly for a long time before you get on the list.

Great leaders create movements by empowering the tribe to communicate. They establish the foundation for people to make connections, as opposed to commanding people to follow them.

Too often, we don't give people the opportunity to fill in the blanks.

You cannot create a piece of art merely for money. Doing it as part of commerce so denudes art of wonder that it ceases to be art.