Real change comes from finding and embracing and connecting and amplifying those that are inclined to like you and believe in you. Ideas spread from person to person, not so much from you to them. So find your biggest fans and give them a story to tell.
Seth GodinThe organizations of the future are filled with smart, fast, flexible people on a mission
Seth GodinBelieve in what you do, because you may have to do it for a long time before it catches on.
Seth Godin