No more than six words on a slide. Ever. There is no presentation so complex that this rule needs to be broken.
Our job as marketers and leaders, is to create vibrant pockets, not to hunt for mass.
Go do something interesting. Ask if you need help.
Good marketers measure.
Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.