It's clearly more fun to make the rules than to follow them.

The problem with words is that they easily lose their meaning. Say something often enough and it becomes a tic, not an expression of how you actually feel. Not only that, but words rarely change things. Actions do.

If you're not uncomfortable in your work as a leader, it's almost certain you're not reaching your potential as a leader.

So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.

Laptop computers dramatically increased the time people spend doing work. (The internet dramatically decreased it, so we're even).

The key to getting a reputation for being brilliant is actually being brilliant, not just acting like you are.

Great leaders don't try to please everyone. Great leaders don't water down their message in order to make the tribe a bit bigger. Instead, they realize that a motivated, connected tribe in the midst of a movement is far more powerful than a larger group could ever be.