If you're not uncomfortable in your work as a leader, it's almost certain you're not reaching your potential as a leader.

Remember the Bob Dylan rule: it's not just a record, it's a movement.

Rehearsing failure is simply a bad habit, not a productive use of your time. When you choose to visualize the path that works, you're more likely to shore it up and create an environment where it can take place.

People that take responsibility are often given responsibility!

Marketing is the act of inventing the product. The effort of designing it. The craft of producing it. The art of pricing it. The technique of selling it.

Being an artist isn't a genetic disposition or a specific talent. It's an attitude we can all adopt. It's a hunger to seize new ground, make connections, and work without a map. If you do those things, you're an artist.

You win by trying. And failing. Test, try, fail, measure, evolve, repeat, persist.