The only purpose of starting is to finish

Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.

The goal in blogging/ business/ inspiring non-fiction is to share a truth, or at least a truth as the writer sees it. To not just share it, but to spread it and to cause change to happen. You can do that in at least three ways: with research (your own or reporting on others), by building and describing conceptual structures, or with stories that resonate.

Everyone has failed, everyone has misspoken, everyone has meant well but done the wrong thing. Your favorite restaurants, cafes and books have all gotten a one-star review along the way. No brand is perfect, no individual can pretend to be either. Perfect can't possibly be the goal, we're left with generous, important and human instead.

Don't have any meetings about your web strategy. Just do stuff. First you have to fail, then you can improve.

The enemy of fear is creativity.

If your organization requires success before commitment, it will never have either.