The best marketing strategy is to destroy your industry before your competition does.

Don't waste time looking for a better pencil: learn to write better.

The Cul-de-Sac ( French for "dead end" ) ... is a situation where you work and work and work and nothing much changes

Being a leader gives you charisma. If you look and study the leaders who have succeeded, that's where charisma comes from, from the leading.

The rules are now clear: no one is going to inform you, but it's easier than ever to inform yourself.

The best time to start promoting your book is three years before it comes out. Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility and build the connections you'll need later.

You can listen to what people say, sure. But you will be far more effective if you listen to what people do.