Action or inaction are both forms of leadership and standard setting.
What you do for a living is not be creative, what you do for a living is ship.
As soon as we associate reading with a test, we've missed the point.
Marketing tells a story that spreads. Sales overcomes the natural resistance to say yes.
Embracing the fear of freedom, deciding to determine your own path, this is the work of a grownup.
Selling to people who actually want to hear from you is more effective than interrupting strangers who don't.