The universal truth is beyond question-the only people who excel are those who have decided to do so.
Seth GodinIn contemporary art or movies, it makes perfect sense to be focused on the bleeding edge, on the new idea that's never been previously contemplated. But when we're discussing our goals, our passion and the way we interact with the culture, it seems to me that what works is significantly more important than what's new.
Seth GodinNo, the only way to know what people think is to watch what they do, not what they say. Do they come back for more? Do you cause them to change their behavior? Can you make them smile?
Seth GodinThe largest enemy of change isn't 'no', it's 'not yet' - that is the easiest way to forestall change.
Seth Godin