Way more productive, I think, to push yourself to be more in the world, not to encourage yourself to hide.
Seth GodinWhile you may have made money doing something a certain way yesterday, there's no reason to believe you'll succeed at it tomorrow.
Seth GodinPersonalizatio n wasn't supposed to be a cleverly veiled way to chase prospects around the web, showing them the same spammy ad for the same lame stuff as everyone else sees. No, it is a chance to differentiate at a human scale, to use behavior as the most important clue about what people want and more important, what they need.
Seth Godin