Personalizatio n wasn't supposed to be a cleverly veiled way to chase prospects around the web, showing them the same spammy ad for the same lame stuff as everyone else sees. No, it is a chance to differentiate at a human scale, to use behavior as the most important clue about what people want and more important, what they need.

If failure is not an option, neither is success. Innovation is just repeated failure till you come up with something that works.

After you produce you can select. you can curate. you can censor. But for now, have bad ideas, lots and lots of bad ideas.

I wonder if real art comes when you build the thing that they don't have a prize for yet.

Evolution is the most popular way we have for dealing with change.

People that take responsibility are often given responsibility!

Real change comes from finding and embracing and connecting and amplifying those that are inclined to like you and believe in you. Ideas spread from person to person, not so much from you to them. So find your biggest fans and give them a story to tell.