It's easy to pretend expertise when there's no data to contradict you.
Too often, we don't give people the opportunity to fill in the blanks.
One way to sell a consumer something in the future is simply to get his or her permission in advance.
Cheap is the last refuge of a product developer or marketer who is out of great ideas.
If you borrow money to make money, you've done something magical. On the other hand, if you go into debt to pay your bills or buy something you want but don't need, you've done something stupid. Stupid and short-sighted and ultimately life-changing for the worse.
That the horrible Zika virus or HIV, we can look at what it means to be patient zero, what it means to need not much contact to spread, and all of those things follow into the way ideas spread.