The goal in blogging/ business/ inspiring non-fiction is to share a truth, or at least a truth as the writer sees it. To not just share it, but to spread it and to cause change to happen. You can do that in at least three ways: with research (your own or reporting on others), by building and describing conceptual structures, or with stories that resonate.
Seth GodinLack of resources (payroll), time and competing priorities are why so many nonprofits haven't done well. It's that simple.
Seth GodinThe Cul-de-Sac ( French for "dead end" ) ... is a situation where you work and work and work and nothing much changes
Seth GodinOne way to think about running a successful business is to figure out what the least you can do is, and do that.
Seth Godin