Being a leader gives you charisma. If you look and study the leaders who have succeeded, that's where charisma comes from, from the leading.
Seth GodinEvery voice doesn't matter--only the voices that move your idea forward, that make it better, that make you better, that make it more likely you will ship work that benefits your tribe.
Seth GodinSign your work...If you're not proud of it, don't ship it. If you are, sign your work and own the results. We'll know who to thank. If you work for a place where work goes unsigned (internally, in particular) it's worth asking why.
Seth GodinThe mistake so many marketers make is that they conjoin the urgency of making another sale with the timing to earn the right to make that sale. In other words, you must build trust before you need it. Building trust right when you want to make a sale is just too late.
Seth Godin