Great leaders don't try to please everyone. Great leaders don't water down their message in order to make the tribe a bit bigger. Instead, they realize that a motivated, connected tribe in the midst of a movement is far more powerful than a larger group could ever be.

Personalizatio n wasn't supposed to be a cleverly veiled way to chase prospects around the web, showing them the same spammy ad for the same lame stuff as everyone else sees. No, it is a chance to differentiate at a human scale, to use behavior as the most important clue about what people want and more important, what they need.

You cannot create a piece of art merely for money. Doing it as part of commerce so denudes art of wonder that it ceases to be art.

More process, less innovation. More operations, less innovation. More management, less innovation. More entrepreneurs, more innovation.

Leading is a skill, not a gift. You're not born with it, you learn how.

Somewhere in the world, someone is doing something that you decided couldn't be done.

Excellence isn’t about working extra hard to do what you’re told. It’s about taking the initiative to do work you decide is worth doing.