The only path to amazing runs directly through not-yet-amazing

Everyone has a comfort zone. Worth considering: How hard (and how often) are you willing to work to get out of it? You can turn that into a habit if you choose.

You market when you hire and when you fire. You market when you call tech support, and you market every time you send a memo.

The brand of the future...is patient, consistent, connected, and trusted. The new brand is based on the truth that only comes from experiencing the product, not just yelling about it. Word of mouth is more important (by a factor of 20) than TV advertising, and the remarkability word of mouth demands comes from what we experience, not from spin or taglines or a campaign slogan.

Part of leadership (a big part of it actually) is the ability to stick with the dream for a long time.

The way to get unstuck is to start down the wrong path, right now.

You have brilliance in you, your contribution is valuable, and the art you create is precious. Only you can do, and you must.