When we think about what might go wrong, we're more likely to design something that goes right.

Every voice doesn't matter--only the voices that move your idea forward, that make it better, that make you better, that make it more likely you will ship work that benefits your tribe.

And in a world where we have too many choices and too little time, the obvious thing to do is just ignore stuff. And my parable here is, you're driving down the road and you see a cow, and you keep driving 'cause you've seen cows before. Cows are invisible. Cows are boring. Who's going to stop and pull over and say, oh, look, a cow? Nobody.

Where do you go to get permission to make a dent in the Universe ? If you think there's a chance you can make a dent, go !

Perhaps your challenge isn't finding a better project or a better boss. Perhaps you need to get in touch with what it means to feel passionate. People with passion look for ways to make things happen.

In fact, most of the time, people with similar information, similar beliefs and similar apparent choices will choose similar actions. So if you want to know why someone does what they do, start with what they know, what they believe and where they came from. Dismissing actions we don't admire merely because we don't care enough to have empathy is rarely going to help us make the change we seek. It doesn't help us understand, and it creates a gulf that drives us apart.

The problem with working with a coach isn't that we don't know what to do. The real problem is that we don't want to change our mind.