And in a world where we have too many choices and too little time, the obvious thing to do is just ignore stuff. And my parable here is, you're driving down the road and you see a cow, and you keep driving 'cause you've seen cows before. Cows are invisible. Cows are boring. Who's going to stop and pull over and say, oh, look, a cow? Nobody.

The joy of art is particularly sweet, though, because it carries with it the threat of rejection, of failure, and of missed connections. It's precisely the high-wire act of "this might not work" that makes original art worth doing.

Blaming the system is soothing because it lets you off the hook. But when the system is broken, we wonder why you were relying in the system in the first place.

You gain converts by winning at something the existing provider didn't think was so important.

Where do you put the fear when you choose to innovate? The fear is there, but you have to find a place to put it.

Understanding the mythology of your partner, your customer and your audience is far more important than watching the instant replay of what actually happened.

The nature of revolutions is that they destroy the perfect and enable the impossible.