Habits are where our lives and careers and bodies are made.

The digital asset that matters is trust. Awareness first, then interaction, and maybe a habit, but all three mean nothing if they don't lead to permission and trust. The privilege of connection. Everything else is slippery.

Every single important thing we do is something we didn't use to be good at, and in fact, might be something we used to fear.

You gain converts by winning at something the existing provider didn't think was so important.

All great programmers learn the same way. They poke the box. They code something and see what the computer does. They change it and see what the computer does. They repeat the process again and again until they figure out how the box works.

Defending mediocrity is exhausting.

Caring, it turns out, is a competitive advantage, and one that takes effort, not money.