It's not reckless, because when we leap, when we dive in, when we begin, only begin, we bring our true nature to the project, we make it personal and urgent. And it's not abandon, not in the sense that we've abandoned our senses or our responsibility. In fact, abandoning the fear of fear that is holding us back is the single best way not to abandon the work, the pure execution of the work. Later, there's time to backpedal and water down. But right now, reckless please.
Seth GodinTransformation al leaders don't start by denying the world around them. Instead, they describe a future they'd like to create instead.
Seth GodinMeasurement is fabulous. Unless you're busy measuring what's easy to measure as opposed to what's important
Seth GodinOur best work can't possibly appeal to the average masses, only our average work can. Finding the humility to happily walk away from those that don't get it unlocks our ability to do great work.
Seth Godin