I used to go to this store called Draeger's and you had a little bit of that same feeling because this was a store that offered you so many varieties, things you'd never contemplated before, you know like 250 mustards and vinegars and over 500 different kinds of fruits and vegetables, or over 2 dozen different types of water.

What is freedom? Freedom is the right to choose: the right to create for oneself the alternatives of choice. Without the possibility of choice a man is not a man but a member, an instrument, a thing. —Archibald MacLeish

I do think that there are cultural differences in the extent to which we value having more and more choice.

A person of “good character” was one who acted in accordance with the expectations of his community

We make choices and are in turn made by them.

Well certainly not having any choice - having your entire life dictated by others.

What you see determines how you interpret the world, which in turn influences what you expect of the world and how you expect the story of your life to unfold.