There's an expression in life: "You can only make one first impression." And that first impression has to be spectacular. So, I wait, and let people see it when it's ready to go. It's not a set rule, but I think it's the better way of working. People will agree with you because of your track record, but you want people to like it because it's good, not because you found it.

The only magazines I read are car magazines.

The only people with power today are the audience. And that is increasing with Twitter, Facebook, and everything else. We cater to their likes and dislikes, and you ignore that at your peril.

Holding auditions in front of an audience is testing.

I think if you're an unhappy person, you're always going to be an unhappy person. You're probably going to be less unhappy if your business is doing well, if I'm being honest.

I actually don't understand a word Paula's saying anymore. It's like a new language.

I've spent hundreds of thousands of pounds on the very best security and I can assure you my homes are as safe as the Bank of England.