Believing that your competition is stronger and better than you pushes you to better yourselves.
Simon SinekTrue #leadership isn't the bastion of a few who sit at the top ... We all need to step up, take the risk and put our interests second-not always-but when it counts.
Simon SinekFor values or guiding principles to be truly effective they have to be verbs. It's not "integrity," it's "always do the right thing." It's not "innovation," it's "look at the problem from a different angle." Articulating our values as verbs gives us a clear idea - we have a clear idea of how to act in any situation.
Simon Sinek