Starbucks was founded around the experience and the environment of their stores. Starbucks was about a space with comfortable chairs, lots of power outlets, tables and desks at which we could work and the option to spend as much time in their stores as we wanted without any pressure to buy. The coffee was incidental.
Simon SinekLook down from as high as possible. Look ahead as far as you can see. Then decide what to do.
Simon SinekI have friends who are majorly into the cosplay culture and have urged me to go to a convention for no other reason than to meet others like me.
Simon SinekWe should all have an opportunity to feel a part of something not just have a part in something.
Simon Sinek