Baby Boomers are now living longer and want to stay vibrant and gorgeous for as long as possible. I've identified a need for women to learn the basics of a healthy, holistic, daily regimen, which will bring a healthy glow to their skin. It's all about allowing our true self to shine, both literally through our skin and metaphorically through our soul.
Sophie Heyman UlianoThe ubiquitous term "anti-aging" has become meaningless. Women today want to look like a more revitalized version of themselves.
Sophie Heyman UlianoWe all want to be natural. I am seeing an increasing number of people who want to match the products they use every day to a more natural, healthy lifestyle.
Sophie Heyman UlianoGoodness is also about interacting with people, brands, companies and organizations who are invested in sustainable and ethical practices. What's the point of using products that are ruining our Earth? It doesn't make sense.
Sophie Heyman UlianoMy personal passion is to educate women so that they can be empowered to make better choices. Sometimes we don't make healthy choices because we don't know any better.
Sophie Heyman UlianoThat transparency is important. Look at what's inside products and seek out those that contain natural, plant-based ingredients - from toothpaste to cosmetics.
Sophie Heyman UlianoBaby Boomers are now living longer and want to stay vibrant and gorgeous for as long as possible. I've identified a need for women to learn the basics of a healthy, holistic, daily regimen, which will bring a healthy glow to their skin. It's all about allowing our true self to shine, both literally through our skin and metaphorically through our soul.
Sophie Heyman Uliano