Baby Boomers are now living longer and want to stay vibrant and gorgeous for as long as possible. I've identified a need for women to learn the basics of a healthy, holistic, daily regimen, which will bring a healthy glow to their skin. It's all about allowing our true self to shine, both literally through our skin and metaphorically through our soul.
Sophie Heyman UlianoGoodness is also about interacting with people, brands, companies and organizations who are invested in sustainable and ethical practices. What's the point of using products that are ruining our Earth? It doesn't make sense.
Sophie Heyman UlianoGoodness, for me, has to start in my own backyard: find what's beautiful about where I am right now, rather than criticizing myself for what I'm not. We live in a culture where physical perfection and youth is revered, and so women over a certain age begin to feel irrelevant.
Sophie Heyman UlianoI'm a fan of Tom's of Maine natural oral care line for those very reasons; they deliver on both healthy and environmental goodness. The beauty of it is you'll feel even more empowered knowing you're doing something good for yourself and the environmental footprint of your beauty routine.
Sophie Heyman UlianoHollywood is definitely now embracing a more natural approach to beauty. Staying "youthful-looking" is old news.
Sophie Heyman UlianoI think that what we put on our skin and what we eat, you just cannot compromise. You cannot keep on putting things that are toxic and that are going to compromise your health on your skin. Your skin absorbs. It's the same as eating. Over 60 percent is absorbed directly into your blood stream. So to me paying that little bit extra is absolutely worth it. It's health insurance.
Sophie Heyman Uliano