There are several key pieces to keeping audiences engaged, and the evolution of that. One of them, mostly importantly really, is to have a brand that has purpose and value.

There are several key pieces to keeping audiences engaged, and the evolution of that. One of them is a content ecosystem, which is leveraging and utilizing as many different platforms as you possibly can to continue to drive the conversation so people have the opportunity to enter your brand from different ways.

UFC, they can make a big star but the second that person loses, they lose credibility, and how do you continue to make that star rise?

There's only room for one dominant female in the McMahon family... and that's me!

There are several key pieces to keeping audiences engaged, and the evolution of that. One is a content-first strategy because you need to provide the best possible product, no matter what your brand is, it's got to be a great, incredible product first.

Now my mom designs to resign so she runs for US senate, and now at 67 my mom just launched a new company called Women's Leadership Live, she is the cofounder and CEO, and it's all about empowering women to be successful in business however they define success. When you have a role model like that you really don't ever look at gender as an issue and it's about owning your place and taking charge of your role, regardless of what you look like.

These people want you to quit just like CM Punk did.