The amateur salesman sells products; the professional sells solutions to needs and problems.
Stephen CoveyThe more aware we are of our basic paradigms, maps, or assumptions, and the extent to which we have been influenced by our experience, the more we can take responsibility for those paradigms, examine them, test them against reality, listen to others and be open to their perceptions, thereby getting a larger picture and a far more objective view.
Stephen CoveyTrust is the glue of life. It's the most essential ingredient in effective communication. It's the foundational principle that holds all relationships.
Stephen CoveyEmpathic listening is so powerful because it gives you accurate data to work with. Instead of projecting your own autobiography and assuming thoughts, feelings, motives and interpretation, you're dealing with the reality inside another person's head and heart. You're listening to understand. You're focused on receiving the deep communication of another human soul.
Stephen Covey