An effective goal focuses primarily on results rather than activity. It identifies where you want to be, and, in the process, helps you determine where you are. It gives you important information on how to get there, and it tells you when you have arrived. It unifies your efforts and energy. It gives meaning and purpose to all you do.
Stephen CoveyWhat one great idea resonates deeper in the soul than any other...that we are free to choose. Next to life itself, the power to choose is your greatest gift.
Stephen Covey