'Efficient' scheduling and control of time are often counterproductive. The efficiency focus creates expectations that clash with the opportunities to develop rich relationships, to meet human needs, and to enjoy spontaneous moments on a daily basis.
Stephen CoveyEffective people stay out of Quadrants III and IV because, urgent or not, they aren't important. They also shrink Quadrant I down to size by spending more time in Quadrant II...Quadrant II is the heart of effective personal management.
Stephen CoveyIt doesn't really matter how fast you're going if you're heading in the wrong direction.
Stephen Covey