You've probably had somebody punch you in the stomach and it knocks the wind of you and you can't breathe. That's how I felt.

We're cautious. We'd rather exceed expectations than miss but I think it's going to be a continued difficult economy. Apple is trying a different way to navigate out of this, we're trying to innovate.

Recruiting is hard. It's just finding the needles in the haystack. You can't know enough in a one-hour interview.

Creativity is just connecting things.

People say sometimes, "You work in the fastest-moving industry in the world." I don't feel that way. I think I work in one of the slowest. It seems to take forever to get anything done.

The good music companies do an amazing thing. They have people who can pick the person that's gonna be successful out of 5,000 candidates. And there's not enough information to do that - it's an intuitive process.

Design is not just what it looks like and feels like. Design is how it works.