To have your whole music library with you at all times is a quantum leap in listening to music. How do we possibly do this?

It's hard to tell with these Internet startups if they're really interested in building companies or if they're just interested in the money. I can tell you, though: If they don't really want to build a company, they won't luck into it. That's because it's so hard that if you don't have a passion, you'll give up.

People think focus means saying yes to the thing you've got to focus on. But that's not what it means at all. It means saying no to the hundred other good ideas that there are. You have to pick carefully. I'm actually as proud of the things we haven't done as the things I have done. Innovation is saying no to 1,000 things.

Do you want to spend the rest of your life selling sugared water or do you want a chance to change the world?

No one wants to die. Even people who want to go to heaven don't want to die to get there. And yet death is the destination we all share. No one has ever escaped it. And that is as it should be, because Death is very likely the single best invention of Life. It is Life's change agent. It clears out the old to make way for the new.

I think the Macintosh was created by a group of people who felt that ah there wasn't a strict vision between sort of science and art.

The web is just going to be one more of those major change factors that businesses face every decade.