For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through.

Ask for feedback from people with diverse backgrounds. Each one will tell you one useful thing. If you're at the top of the chain, sometimes people won't give you honest feedback because they're afraid. In this case, disguise yourself, or get feedback from other sources.

When we started off we didn't know how to spell software.

A-plus players like to work together and they don't like it if you tolerate B work.

You are all over the map, figure out the top 5 things you want to focus on and get rid of the rest.

The customer is the final inspector.

Oh wow. Oh wow. Oh wow.