If we wish to fight, the enemy can be forced to an engagement even though he be sheltered behind a high rampart and a deep ditch. All we need do is attack some other place that he will be obliged to relieve.

It is the business of a general to be serene and inscrutable, impartial and self-controlled.

When envoys are sent with compliments in their mouths, it is a sign that the enemy wishes for a truce. If the enemy's troops march up angrily and remain facing ours for a long time without either joining battle or removing demands, the situation is one that requires great vigilance and circumspection. To begin by bluster, but afterward to take fright at the enemy's numbers, shows a supreme lack of intelligence.

Plan for what is difficult while it is easy, do what is great while it is small.

A leader leads by example not by force.

All battles are won before they start.

Someone unfamiliar with the mountains and forests cannot advance [the team]. One who does not employ local guides cannot gain the advantage.