Recently, I was asked if I was going to fire an employee who made a mistake that cost the company $600,000. No, I replied, I just spent $600,000 training him. Why would I want somebody to hire his experience?

Do you want to succeed? Then, double you rate of failure. Success lies on the far side of failure.

Follow the path of the unsafe, independent thinker. Expose your ideas to the danger of controversy. Speak your mind and fear less the label of "crackpot" than the stigma of conformity.

Every time we've moved ahead in IBM, it was because someone was willing to take a chance, put his head on the block, and try something new.

The great accomplishments of man have resulted from the transmission of ideas and enthusiasm.

Really big people are, above everything else, courteous, considerate and generous - not just to some people in some circumstances - but to everyone all the time.

Design must reflect the practical and aesthetic in business but above all... good design must primarily serve people.