Those who try to achieve success without hard work ultimately deceive themselves-or worse-deceive others.

There's a mountain of information about us. I mean there's so much. Anyway, I'm not an intelligence person. But I just look at it and it's a mountain of data.

We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.

We make the best phone, we don't make the most phones.

I despise politics. There is no room for it in a company. My life is going to be way too short to deal with that.

What makes Siri cool is she has a personality.

Creativity is people who care enough to keep thinking about something until they find the simplest way to do it.