More than anyone else, Adolf Hitler completely understood the union between government propaganda and between - and advertising, that they were in some ways the same thing.
Tim WuIf you have a disease and suddenly start getting ads for cures for that disease and it's an embarrassing disease - all that kind of stuff it just gets into that zone of autonomy or privacy where you feel a sense of freedom to be who you want to be.
Tim WuIn the media, traditional media like print, we had boundaries. You know, we had spaces that ads didn't leave. They stayed where they were on the page. They didn't float around over the text. And we're kind of lost on the internet. We don't have any barriers. We have a demand for growth that is insistent.
Tim WuEvery time you click on a like button on another site, you've told Facebook that you're doing that. And so therefore advertisers know who their fan base is.
Tim Wu