You have to stand out if you want to move up.

Business book writing for me is when some set of ideas gets stuck in my mind, I write a book about it. I haven't got a theory and I haven't got a framework.

Nearly 100% of innovation-from business to politics-is inspired not by "market analysis" but by people who are supremely pissed off by the way things are.

Swipe from the best, then adapt.

The whole secret to our success is being able to con ourselves into believing that we're going to change the world because statistically we are unlikely to do it.

I found myself declaiming, full flower, for an hour on the "utmost importance and urgency" of Blogging, telling him in no uncertain terms that, especially in a high-end niche business, Blogging is "the premier way" to have "intimate conversations" with his Clients. Funny thing, I believe it!

I don't believe in holy writ. Buy fifty books or twenty-five books, take three weeks off, read them and make up your own theory. The fact that you end up literally burning twenty-two out of twenty-five books is beside the point.