The magic formula that successful businesses have discovered is to treat customers like guests and employees like people.
Tom PetersThink about the market, think about the design, and think about who is going to design for that market. Hit the mark.
Tom PetersNearly 100% of innovation-from business to politics-is inspired not by "market analysis" but by people who are supremely pissed off by the way things are.
Tom PetersQuality involves living the message of the possibility of perfection and infinite improvement, living it day in and day out, decade by decade.
Tom Peters