We started out making a film [ The Fourth Phase] about the incredible snow we get at home in Wyoming, the journey soon macroed out into this epic 16,000 mile trip around the North Pacific, taking us to locations in Japan, Alaska, the Kamchatka Peninsula in far-eastern Russia, and back to Jackson Hole, Wyoming.
Travis RiceYou know, I wouldn't even call snowboarding a sport, you know for me it's just a way of life
Travis RiceInevitably it's always a set-up; you go somewhere, bring your own expectations, you think you have an idea of what you want to do but then the minute you get there everything changes, so trying to work with people who are able to ride in a lot of different conditions, sub-par conditions, people who are able to make the most of any situation.
Travis RiceNow you're gonna take beatings. It's written in our DNA, you know. You're gonna go down. You get up, it's that simple.
Travis RiceWe needed to do "Community Project" to feel comfortable doing our own thing, and then "That's It That's All" was this experiment with camera technology and shooting snowboarding a little differently. "Art of Flight" was that dream of "That's it That's All" realized. Then we didn't want to make an "Art of Flight 2," so we stepped back and tried to take a different approach to create a more multi-faceted film. "The Fourth Phase" has more of a storyline, and it was much more personal for me.
Travis Rice