Now you're gonna take beatings. It's written in our DNA, you know. You're gonna go down. You get up, it's that simple.
Travis RiceWhat you ride and how you choose to ride is such a dynamic part of what this contest [ Ultra Natural] is built for.
Travis RiceWe started out making a film [ The Fourth Phase] about the incredible snow we get at home in Wyoming, the journey soon macroed out into this epic 16,000 mile trip around the North Pacific, taking us to locations in Japan, Alaska, the Kamchatka Peninsula in far-eastern Russia, and back to Jackson Hole, Wyoming.
Travis RicePretty much everywhere we went we had crazy weather. I think Russia was probably one of the toughest places for us weatherwise, but even Alaska, the last three years have been somewhat subpar when you look at historically how Alaska can shape up.
Travis Rice