I think its a fundamental feature of images that they move from one medium to another. And this has become hyper-evident in our time with the computer, which is a kind of master-medium also and allows us to transfer data of all kinds from one platform to another, turning sounds into sights or language into image. The computer has made something that is very old evident in a new way.
W. J. T. MitchellI know stereotypes have a bad reputation, people say, "Oh, you shouldn't stereotype people," but I think it's important to recognize that we couldn't function in the world without stereotypes.
W. J. T. MitchellDistinction between species and specimen is very much like the distinction between images and actual pictures, or, you know, objects that have a definite material identity. The classifications, the categories, the stereotypes, and the images are on one side, and the material pictures, statues, texts, and so forth are on the other.
W. J. T. MitchellWriting, in its physical, graphic form, is an inseparable suturing of the visual and the verbal, the โimagetextโ incarnate
W. J. T. MitchellStereotypes are ways of making extremely primitive and simple differentiations. Differentiations of gender, race, class, social status - so ordinary social life is very much built upon a whole repertoire of stereotypes we carry around. And those are immediately laminated onto people, and it isn't just visual.
W. J. T. Mitchell