Also, after people play these Sim games, it tends to change their perception of the world around them, so they see their city, house or family in a slightly different way after playing.

Because now it's the fans out there that are entertaining us, the developers, with their creations!

We have spent quite a bit of time considering a good space game, and I can't really say anything at this point, but we are definitely still interested in that area.

It used to be that you knew your neighbors and maybe your coworkers - the people in your physical vicinity.

The new generation of consoles has as much power to do the kind of games that we do as the PC does.

No game designer ever went wrong by overestimating the narcissism of their players.

Players like to know that they've discovered things that even the designers didn't know were in the game.