The problem carbon is that everyone thinks we have an energy problem, we don't. We have plenty of energy. We have a carbon problem. Carbon is a material, so we have a material problem, not an energy problem.

The problem I have with carbon as a bad thing issue, is that people go out and say they want to be zero carbon. You see it everywhere.

The surest way to heal an eco-system is to connect it to more of itself.

How do we love all the children of all species for all time?

To eliminate the concept of waste means to design things-products, packaging, and systems-from the very beginning on the understanding that waste does not exist.

Our concept of eco-effectiveness means working on the right things - on the right products and services and systems - instead of making the wrong things less bad. Once you are doing the right things, then doing them "right," with the help of efficiency among other tools, makes perfect sense.

Honor commerce as the engine of change.