A Sense Of Outrage Is Essential For The Entrepreneurial Spirit. I Think Discontentment Drives You To Want To Do Something About It. And My Outrage Came Very Early On.

Since the governments are in the pockets of businesses, who's going to control this most powerful institution? Business is more powerful than politics, and it's more powerful than religion. So it's going to have to be the vigilante consumer.

By creating conversation, we let our customers spread our message by word of mouth.

People don't want simply to buy the product, they want to have sympathy with the company too.

The aging process is fascinating because it doesn't disturb me, because this is what it is supposed to be like. But I'll tell you what does - it's the lack of strength - you can't hold up suitcases and do it yourself. Loss of physical strength.

Don't underestimate the power of the vigilante consumer.

Every time you buy something consider it a vote of confidence in the company that produced it.